Am I Right To Be Feeling This Way?
Family Life3 mins ago
Aldi
I've had some admiration for the clever Aldi adverts in recent weeks which are very funny and thought provoking. However, their most recent advert with the guy in the armchair comparing two versions of cider is so obviously staged that I can only say pass the sick bucket.
Come on Aldi, let's get back to your previous ingenious adverts. I might just go along and shop at your stores!
Come on Aldi, let's get back to your previous ingenious adverts. I might just go along and shop at your stores!
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Putting 'aldi graham taylor' into Google is interesting. Without even opening any of the links I can see that the first page of results includes:
"I don't know how Aldi thought it would work, it's laughable"
"Graham "Turnip Head" Taylor and his Aldi cider advert. "Do I not like that?" Damn right I don't! It's just awful!"
"Aldi Orchard Cider advert / is this a new low for celeb endorsements"
And that's just the first page!
You seem to be one among many, Chamois ;-)
"I don't know how Aldi thought it would work, it's laughable"
"Graham "Turnip Head" Taylor and his Aldi cider advert. "Do I not like that?" Damn right I don't! It's just awful!"
"Aldi Orchard Cider advert / is this a new low for celeb endorsements"
And that's just the first page!
You seem to be one among many, Chamois ;-)
The concept and execution of the advert is very poor. You can work out how it went wrong.
They wanted to promote their cheap Cider in the summer, and this being a World Cup year, a football themed advert seemed like a good idea. Unfortunately, a current player probably wouldn't be allowed to promote alcholic drinks (odd, as some have drinks sponsors on their shirts). A current manager would also probably not do it. Any decent recent ex-players are also employed as pundits. So they were left with recent ex-managers to choose from.
Which is how they whittled it down to the hapless Taylor. As the comments on here seem to prove, the demographic that the advert is aimed at, have no idea who Taylor is, so the joke (as feeble as it is) misses them, and the punchline falls on stony ground.
So what seemed like a good idea, quickly morphed into a dud.
They wanted to promote their cheap Cider in the summer, and this being a World Cup year, a football themed advert seemed like a good idea. Unfortunately, a current player probably wouldn't be allowed to promote alcholic drinks (odd, as some have drinks sponsors on their shirts). A current manager would also probably not do it. Any decent recent ex-players are also employed as pundits. So they were left with recent ex-managers to choose from.
Which is how they whittled it down to the hapless Taylor. As the comments on here seem to prove, the demographic that the advert is aimed at, have no idea who Taylor is, so the joke (as feeble as it is) misses them, and the punchline falls on stony ground.
So what seemed like a good idea, quickly morphed into a dud.
1 to 13 of 13
