No you're not on your own. All those cuddly toys going berserk shouting 'C'mon!' makes me wonder what the ad agency was on when they dreamt that one up. The 'flying' Astra ad was much better.
I think the advert is aimed at four year old kids, but surely 4 year old kids arent driving nowadays, ive seen a 6 year old smoking and a 9 year old drinking, but the advert doesnt appeal to me
The fact you are discussing the ad means it is working, it is at the fore front of your mind and that is the idea. I think maybe the ugly crazy charecters were designed to match the new exterior... I work at a vauxhall dealer and am inundated with the advert, but it seems to work as sales were good on launch weekend!!