Trident chewing gum - how annoying is that advert!!!!!!!!!!!!

[SurreyGuy]

aaaaaaarrghhhhhhhhhhhhhhhhh!

[Floella]

Is that the ad with the annoying Jamacian dude? If its the same ad then yeah I'm with you. aaaaaaaaaaarrrrrgggggghhhhhhhh!! indeed! And whats with the sign about mastication!? A bit much before the watershed methinks!!

[SurreyGuy]

Yeah, that's the one.

The latest Weightwatchers one is annoying too!

[munchiepea]

i agree it is abit annoying and a bit much for the kiddies what with confusing mastication with masterbation (am i allowed to say that?), i know i did the first time i saw it ,the guys accent doesn't help really!! but the gum is really nice especially the strawberry and lime one x

[StudentGal]

I detest that advert, so much that infact when it's on, I scowel at the TV screen. the advertising execs that thought that one up need a slap round the backs of their heads :|

[nattyg18]

i hate both the trident chewing gum and the weightwatchers advert. the voice on the weightwatchers ad is awful

[SurreyGuy]

nattyg18 - it's the song AND the voice that gets me on that ad!

[csummr1]

i hate his annoying high voice when he says 'what's this? trident SOFT gum?'

[Marvelman]

It is without doubt the worst advert in history, can not understand what he says, and he is so ugly, when it comes on i zap it off,

[Magiceye]

If you hate this one wait until the next one comes out?
We worked on these adverts, the director ( some american Twonk ) thought he was the bees knees, had us working for 18 hours for cr*p like that. Sooner he goes back the better

[SurreyGuy]

I'm with you csummr1 and Marvelman! :o)

U have my sympathies, Magiceye!

[lollipolala]

are you lot all crazy

its the funkiest advert

MASTICATION FOR THE NATION!!!!!!!!!!!!!!!!!!!!!

x

[wideboy]

Surely they must be trying to outdo the 'Shake'n'Vac' advert as being the worst advert ever. I HATE IT!!

[dumb bo's]

That advert is ace and the reason why it says mastication is that it means Biting and grinding food in your mouth so it becomes soft enough to even swallow. And so what if it is a jamacan dude. Its a bloudy advert are you lot saying you like all the other adverts, i think this one is the best advert and omg have you people tasted the gum the man is right it is delicious best gum ever n trust me i should know about this they do all sorts of flavours and it has been around for year look it up if you dont belive me. But if you dont like it then fine but i know people who do lol its magnificiant. i could say something now n you could argue to that like the diamond advert. imagine that man on the advert doin that whilst you are goin shoping ill be laughing n want his signature.

[dumb bo's]

its good!!!

[wideboy]

Would you believe it!!! Racist??

http://uk.news.yahoo.com/01032007/397/gum-ad-a ccused-racism-0.html

[Oh Dear]

Thank goodness....I thought it was just me getting wound up by a stupid ad....cant tell what he is saying and dont see how it is promoting the product....not clever or imaginative.....even my mother says it drives her mad...I flip over now....wonder if that registers on their viewing polls..

[Capt. Jibbly]

Mastication means: To chew food. There is no problem with using this word before the watershed, bottom line. I won't dedicate any further time to arguing that point.

The use of a Jamaican accent by one who is not Jamaican for the purpose of being memorable and distinct is permissible in my opinion.

The alarmingly common position that the advert is an affront to an ethnic group- intentional or not- is cynical at best. In the opinion of this author, it indicates a predication on the part of the offended to being offended.

My advice to those people? Watch less TV.

~ The Jibblies.

[madz]

i have just complained via the net to the ASA about this advert and the uswitch advert this is what i said :
"i find this ad highly offensive on the grounds of racism, and also to members of evangelical christian churches. In a society that is apparently moving forward to eradicate institutionalized racism advertising campaigns such as this and the "trident soft chewing gum" advert appear to condone dispicable racial stereotyping and do nothing but send the evolution of interracial harmony retrograde. I insist that both these advertisements are withdrawn from broadcast immediatly and an inquiry into their initial presence effected by the ASA."

i reccomend anyone upset by these to fill up the ASA in box with a complaint or phone them on 02074922222

[suzy64]

http://www.virginmedia.com/news/uk/uk-story.ph p?*******=5199123