chocolate dessert 'lovely'

[foreigner4]

does anyone remember the advert for a chocolate dessert called a Lovely? It came in a small round pot with a cardboard lid. Inside was creamy chocolate with a dollop of cream in the middle. I remember the lady in the advert was lying on a sofa eating one. Can anyone remember who she was? I have Joanna Lumley stuck in my head but I'm not sure I'm right. Help.

[Eastender]

Sorry dont know who advertised it, but I do remember the product, it was kept in the freezer but was always soft to dish up lol. Try tv ark.

[quirky1]

yes I remember Lovely's back in the 70's, and they were indeed lovely. you took off the cardboad lid and I recall there being about 5 dollops of 'cream' on top of the creamy chocolate dessert. I think you're right and it was Joanna Lumley on the ad. They should bring them back, they were delicious!

[pinkkitty]

yeah i remember Lovelys from my Eighties childhood. They were indeed lovely

[Eastender]

Its was Wendy Craig.

[davjor4]

How weird is that. I have been thinking about this product for a few weeks now and was wondering if it is still in production. I googled "lovely" chocolate dessert and came across this web site. Does anyone know who made this delicious chocolate mousse. I remember when was young buying these and trying to speed up the de-frosting so i could eat it quicket.

[MuzzysRetro]

They were made by Bird's Eye originally. They are extactly as you remembered them "creamy choclate with a dollop of cream" - and the round tub they came in was a dark brown colour. I've tried to hunt down a image of them but without luck. Interesting to note is that recently Bird's Eye have reissued Arctic Roll and yesterday I found they had now reissued "Supermoose"! They were in the freezer section if you are looking. I think we should start a campagin to get "Lovely" back on the shelves! LOL. Any takers? x

[mattyw369]

Artificial cream with a piped-on look. Stabbed on a fork, delicious to eat as a frozen lolly.
Other frozen treats..
Midnight Owl choc ice
Cider Quench lolly
BRING THEM BACK

[Hypnos]

Yes the BirdsEye lovey was indeed an iconic product. Much more substantial in texture than a "super mousse" with a pleasantly lingering finish. Yes please, bring back the Lovely!

[suzie25]

Apparantly Birdseye made the Lovely dessert, everyboby email Birdseye and hope the large number of requests convince them of the demand for them again, i have sent an email already.

Sue

[suzie25]

The reply i got back from Birdseye not enough demand for the lovely's, so if we want then we need to push then harder.
sue.