I can live with (and ignore) the adverts on this site.
However there are a few that appear at the bottom that have annoying music or sounds. They sometimes have a logo on them saying they are muted, but they are not.
These are particularly annoying when 'er indoors is watching some trash on TV, and I am passing the time looking at AB. She gives me a filthy look while I struggle to kill the noise.
I agree you shouldn't have to mute your phone but you should have an option to mute 'media'. This means you can hear your phone ring, the text alerts and other notifications but not hear the adverts.