good answer above...... go around the house and pick anything up. (Don't choose, that makes it too easy). Hold the object in your hand and sell it. It will be hard a first, but you will soon get the hang of it. Do it at least 20 times. Make sure you are on your own so you can speak out without feeling odd. Look at its style, colour, usefulness, versitilaty, cost. It's the art of making a pen, stapler, whole-punch look attractive and a necessity. Post back and let us know how the practice is going!