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What Makes a Good Business?

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Nottingham89 | 20:16 Mon 07th Nov 2011 | Business & Finance
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In today's current economy, what makes a good business? I would love to go in to a detailed discussion about it.
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When there is a recession or economic trouble you need to do one of two things, either make your target market those in financial difficulty or alternatively only target those rich enough to be largely unaffected on a day to day basis, middle ground is a total waste of time.
Providing a low investment product to a consumer who never knew they had a need for the item/service.
Remembering the following.

Turnover is vanity, profit is sanity.

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