T.V adverts

[morvenG]

How much would it cost to advertise my website on T.V? Also how much would hiring a set, camaras and make-up artist?

[ChuckFickens]

How long is a piece of string?

Would you want it advertised on a main stream channel at peak time, or a digital only (yeah I know they all are now... but you know what I mean) channel at 3am?

Would the set be a small office, or the titanic?

Broadcast quality can be filmed using domestic cameras these days, and make up could be done by somebody from the local college beauty course, or you could use a full HD(+) red camera and a professional make up artist that would cost 10s of thousands to hire.

[VHG]

"On TV" is a very broad statement.

For example it costs a lot more to advertise on ITV1 covering the whole of the UK in the middle of Coronation Street than it does to advertise on an obscure TV channel in the middle of the night.

So there is no simple "it costs this much" answer.

But whatever it costs, it will almost certainly NOT pay for itself to advertise your web site.

[Buenchico]

Advertising is sold in 30 second slots at a price per thousand viewers. 2 years ago (January 2010) ITV1 was charging £5.26. So a 30 second advertising slot in programme with 1 million viewers would cost £5260.

It should be noted that prices vary throughout the year. January's costs are low because the public aren't generally 'in a buying mood'. May is usually the most expensive month to advertise, with ITV1 charging £8.91 in 2010. (So a a single 30 second slot, in a programme with 1 million viewers, cost £8910).

Chris

[joko]

tv ad slots are very expensive... and a full crew will cost many many thousands...

you may get away with using students, but if it looks amateur it may do more harm than good... we have all seen those shockingly bad ads for conservatories that look like theyve been knocked up in someones back room... would make most people thing twice about trusting them...

if you are determined, you will need a director, producer, camera op, clapper loader, lighting crew, gaffer, sparks, best boy, sound op and boom, editor, art director/props, makeup artist, wardrobe supervisor/designer, continuity/script supervisor...

possibly a composer and a DOP ...

some people here can often do more than one job.

for set you will either have to hire a studio or just find a location.

for a full shoot at a location you will likely need permission to film.

aside from crew wages, you will also have to pay for any equipment hire, lighting and camera van, generator, all consumables, provide lunch and refreshments, various expenses as well as travel expenses for a unit move if need be.


you may be best getting a radio ad made....much cheaper and easier

or get some one with animation skills to produce an ad that way so no crew etc needed.