my cousin's course is business management and she is about to graduate only that she needs to sell an original product. The product they picked is in beverage, the only problem is that they don't know what beverage they are going to sell. they have been picking from various inventions they've made but some are rather too sour, too sweet, you know the drill. anyway, they have to atleast sell 300 units per week. Their first product of selling soy d' lite which is made up of crushed graham, soy gelatin and fruits wasn't that much of a success that's why they have to re-think of another product to sell. Can anyone please help them out. Help us out.. please...Thanks!:)
well i know when we launch new products we ask a sample of people what they like/want etc. Maybe you should try a bit of market research - just to get an idea. It all depends on what market you are aiming at and price etc... your taste, might not be the same as a large proportion of(the buying public).
All i know is from talking to lots of people - i generated a lot of new ideas and from that i am relaunching a service/product on the back of this research.
Good luck - me personally i love fresh flavours, nothing too fussy or full of sugar.
Here in France we have a cereal based drink called Caro ( barley, chicory and rye) that is similar to coffee without the caffeine and much healthier than de-caffeinated coffee. In our health food shops there's a similar drink but with fig added, this gives the drink a nice, fresh taste to it. Just an idea for your cousin to try.