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saintgabeswi | 19:11 Fri 15th Oct 2004 | How it Works
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how does the tobacco industry target teens
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Avatar Image Ouisch
At one time in the US, it was thought that "Joe Camel", the hipster sunglass-wearing cartoon dromedary used to promote Camel cigarettes was aimed at teens.  They sold all sorts of Joe Camel merchandise, and it became something of a status item among young adults (like Tommy Hilfiger or FUBU).
04:46 Sat 16th Oct 2004

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