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I am looking for good dissertation topics on marketing or management

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liya111 | 15:25 Mon 16th Nov 2009 | Education
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Hi, I am looking for a good dissertation topic in the area of marketing or management - does anyone have any ideas?

thanks in advance

Liya
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'Marketing or management' is an incredibly wide area.
The best advice is probably to find a narrower subject area within the scope of what you have studied that you enjoy, then try and apply it to an organisation you either know well (maybe you work in it now or have worked there) or one that is easy to research (you have a contact there, perhaps)
Writing analytically (with creative recommendations for improvement etc. as outcomes) in a topic area that one hates isn't much fun.
Is it an undergraduate dissertation? Have you thought of a company case study?

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