Exactly, the premise behind this show is that you risk your money on multiple choice questions by placing the million on a maximum of 3 out of the 4 possible answers. Once the answer is revealed, the contestants lose any money they had on the wrong answer and the next question is presented.
The questions get harder as the show goes on.
Nobody in their right mind, is going to risk a million on just one of the choices being right times in a row! Nobody will ever win a million on this show.