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First Levis ad

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lorna | 12:08 Fri 26th Apr 2002 | Film, Media & TV
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what was the first advert?
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Avatar Image andy hughes
Assuming you mean the first ad. to use a pop song, which led to an entire section of the advertising industry, and a wealth of questions on this Site - it was an ad. featuring Nick Kamen stone-washing his 501's in a launderette, to the tune of Marvin Gaye's 'Heard It Through The Grapevine'. The idea caught on, and now everyone's ad has a tune - which ones can be a bit of a mystery ...
19:40 Fri 26th Apr 2002

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