News0 min ago
You Get What You Pay For?
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http:// news.sk y.com/s tory/12 13374/s upermar ket-pri ce-tact ics-und er-fire -again
So Supermarkets have some tricks, what's new? In my opinion it is actually much easier to see what is going now as unit prices are given.
Yes, many times I have found it cheaper to buy 3 small packs of Persil capsules than one big one at ASDA. It annoys me because of the additional packaging which is a favourite gripe of mine, but I can at least see it easily on line.
If you look at the graph of satisfaction Waitrose comes out top. Fine, I could agree with that but they are considerably dearer so is it simply a case of you get what you are willing to pay for?
So Supermarkets have some tricks, what's new? In my opinion it is actually much easier to see what is going now as unit prices are given.
Yes, many times I have found it cheaper to buy 3 small packs of Persil capsules than one big one at ASDA. It annoys me because of the additional packaging which is a favourite gripe of mine, but I can at least see it easily on line.
If you look at the graph of satisfaction Waitrose comes out top. Fine, I could agree with that but they are considerably dearer so is it simply a case of you get what you are willing to pay for?
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No best answer has yet been selected by youngmafbog. Once a best answer has been selected, it will be shown here.
For more on marking an answer as the "Best Answer", please visit our FAQ.I must admit, I did think that my local supermarkets pricing on multi-buy offers was just an example of being poor at maths, rather than anything more sinister :)
Thinking about it though, I have noticed several occasions and several different product lines, where the individual unit price in a multi-buy pack is more expensive that were you to buy the individual units, which is a bit sneaky.
Thinking about it though, I have noticed several occasions and several different product lines, where the individual unit price in a multi-buy pack is more expensive that were you to buy the individual units, which is a bit sneaky.
One has to have good eyesight also to be able to read the small print.
Because one has to read carefully which items are actually on offer, because a favourite trick of my supermarket is to put either a different weight item or a similar item to the ones actually on offer side by side.
Another one which I spotted were some dishwasher tablets that were advertised as half price at £5, when the original shelf label showed the original price to be £8.
Because one has to read carefully which items are actually on offer, because a favourite trick of my supermarket is to put either a different weight item or a similar item to the ones actually on offer side by side.
Another one which I spotted were some dishwasher tablets that were advertised as half price at £5, when the original shelf label showed the original price to be £8.
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@zebo It is sneaky, zebo, because over the years, we have been conditioned into thinking that by buying multipacks. or larger packaging, we are effectively getting economies of scale, and saving money by buying in bulk. Certainly that was my understanding.
Only if you wish to peruse the individual labels and check unit price can you be certain that is the case now, it seems. That appears a slightly underhand pricing tactic, to me.
Only if you wish to peruse the individual labels and check unit price can you be certain that is the case now, it seems. That appears a slightly underhand pricing tactic, to me.