Virgin Atlantic Goes Diversity Mad.

[anotheoldgit]

https://www.dailymail.co.uk/news/article-6878005/Virgin-Atlantic-replace-flying-lady-emblem-diverse-men-women-
representing-modern-Britain.html

[anotheoldgit]

andy-hughes

/// I assume you are looking for a comment? ///

/// Personally, I don't have one to offer. ///

There that wasn't so hard was it Andy? Three so far, you really must spend a little time thinking before you touch those keys.

[naomi24]

Well, I can tell you andy-hughes that, being slim and blonde, I was really miffed when they came up with their original stereotypical logo. How very dare they?!

[sanmac]

My last response was to the one at 1520.

[andy-hughes]

Callico - // Can we please stop over analysing everything? //

I haven't analysed anything, much less over-analysed it - my reaction is purely based on my immediate reaction to what I have seen - which is the idea.

aFirstly it's just a logo ... //

So is a swastika.

Logos and emblems are designed to be an instant visual representation of a brand, an organisation, an ethos, they are very powerful, which is why they are used in this way.

// … we don't need to beat them up because they have drawn stereotypes, what else could they have done within that sort of remit? //


I'm not criticising the designers for fullfiling their brief as directed, I am criticising Virgin Airlines for thinking that the brief was appropriate in the first place.

[andy-hughes]

AOG - // There that wasn't so hard was it Andy? Three so far, you really must spend a little time thinking before you touch those keys. //

A fair point, well made.

[anotheoldgit]

Just spotted three females and only two men and one of those is gay.

[andy-hughes]

Perhaps it's considered a 'work in progress' - a tough one, because progress infers moving forwards, and this new design is certainly not doing that!

[retrocop]

What will Mr Branson's new replacement fleet consist of I wonder.
The Lockeed SR71 Blackbird or the Fairy Firefly. Such a diverse choice.

[sanmac]

Retro, don't forget the Spruce Goose.

[youngmafbog]

It was a naff emblem before, why dont they just redesign it totally different?

[Fatalbertfixer]

What no representation of the disabled,I am offended.

[spathiphyllum]

Always nice to start a thread with an oxymoron

[dave50]

Most gay men are effeminate and most gay women are butch, from what I've seen anyway. Am I in trouble now?

[andy-hughes]

dave50 - // Most gay men are effeminate and most gay women are butch, from what I've seen anyway. Am I in trouble now? //

No, ignorance is not always a matter for scolding.

What you fail to grasp is that firstly, not all effeminate men or butch women are gay, but more importantly, those gay people who are not inclined to externalise their orientation are indistinguishable from the heterosexual members of society.

Word to the wise Dave - that giant hairy biker sitting next to you in the pub may be gay, but the outrageously camp barman serving you may not!

[naomi24]

Crikey! Is that right, AH? Who’d a thunk it! They could very well be in trouble for stereotyping then!

[andy-hughes]

naomi - // Crikey! Is that right, AH? //

It is.

// Who’d a thunk it! //

Apparently not dave50.

[woofgang]

in principle I think its a good idea....the Vargas homage image is definitely dated but well....yes, naff is a good word for the new images.

[calmck]

Virgin Atlantic and whoever approved this do not seem to be the brightest in the board room. These are worse than the original which was bad enough. I am surprised both the groups portrayed and those omitted have not complained

[Rockrose]

I don’t see anything wrong with it

[-Talbot-]

Callico - // Can we please stop over analysing everything? //




LOL @ Andy over analysing Calico's post about over analysing