Ah but it is an option. Although there is nothing wrong with encouragement. Reuse of items is a good idea if it can be shown to save resource. As a last resort sorting the rubbish at the tip and reusing the materials could also be beneficial. But spying on the population is not.
If society doesn't attempt to limit the population size, then it has to expect the support services will be strained. Any 'moving around of the deckchairs' in an effort to put off doing something useful, and infringing the rights of individuals in the process, doesn't solve much in the long term. Merely delays the inevitable, and naturally creates great ill feeling.
That is not to say that the solution is with the local authorities alone. All levels of government need to be on board, wanting to do the right thing.
Landfills are as massive as they need to be to cope. If there is too much waste, then that is down to the manufacturers and retailers, and their excessive packaging. The purchaser ought not be penalised for that. And why is the price of landfill to the council going up hugely ? Have the authorities failed miserably to own the land they need to use ? Surely not. Have higher levels of government imposed unreasonable rules to fine local councils if they don't abuse the population they are supposed to serve, as they have been told ? No, can't be.
Surely all our government levels are working for the benefit of the people, not against them ?