cryptic 2668

[ceilog]

1a flier, and advertisement with it P?F?I? 22d a daughter put on pedestal?on the contrary, belittled ?????D thanks

[sedge47]

1a puff in
22d abased

[dannyk13]

1a.Puffin
22d.Abased

[factor-fiction]

I couldn't see the wordplay for PUFFIN - I can see the IN for WITH IT but why does advertisement = PUFF?
Or am I off track?

[glasman]

3. puff - exaggerated praise (as for promotional purposes)
good word, recommendation, testimonial - something that recommends (or expresses commendation of) a person or thing as worthy or desirable

[factor-fiction]

Thanks. I'd never heard that meaning of 'puff' before