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movinon | 09:11 Sun 28th Mar 2010 | Quizzes & Puzzles
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21 D. High-pressure marketing in which mass-media advertising is used to reach large numbers of people(6)
*d*a*s....(ideals)
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admass ?
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Thank you never heard of term before
It's a poor definition of ADMASS. In my dictionary admass means "'the segment of the public that is easily influenced by mass media "- so admass is the audience not the high pressure marketing
http://dictionary.infoplease.com/admass

some dictionaries also refer to the process

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