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Thanks everyone. I can't believe the lack of own-brand matches is some kind of safety concession, seeing as they still stock other kinds of matches. I’m amused by the idea of matches being a ‘retro’ item! And I’ve always been amused by matches being listed as “safety matches”. What’s that supposed to even mean? They won’t actually set light to or burn anything?
Anyway, thanks Tremendous, that’s useful to know somewhere that stocks matches that aren’t the length of knitting needles or near-impossible to light.