Please help me identify this photo

[horseshoes]

http://tinypic.com/us...SMJwpoTS1Joh4l5k2TGxc

Any help appreciated. Where is it.? What are they doing? Is it perhaps a recruitment drive - there are no women or children. Do you know the make of car. etc etc I have also posted this in History.
Many thanks in advance

[Milvus]

Looks like British First World War recruitment. Not sure about the car

[KARL]

Not that I can help much but it looks to me as if the car is one in a convoy of some sort, rather than a rally/race. I say this because of what looks like a temporary car number (G5x) fixed to the radiator (no permanent number would be placed there, I think, plus it does not look like a registration number) together with the passengers all being in some type of uniform. One way to approach the various answers that such a photograph may lead to is to show it to your local library, or else a newspaper editor/reporter because they will think of people/organisations who can shed some light on it. Another is to contact the AA or RAC, or better still some of the vintage car clubs/groups who will readily identify the type of car which then gives you a time frame (if you don't already have it). As for the uniforms, there are similar special interest/hobby groups/clubs/etc. who might be able to help there. If you don't know the location then finding that out is probably the most challenging part, although with perseverance even that might be possible, assuming the buildings visible in the photo still exist. Anything you know about the provenance of this picture will help, particularly on this last point.

[horseshoes]

Thanks both. I do agree that there's something else following that car because most of the crowd are looking past it and at something else out of shot. I don't know the provenance of it although there were quite a few other cards from Torquay and Salcombe; also Kent and a fair few from Australia, although I'd say this is British. As the road looks quite rough, if it is a seaside town, the building has possibly been demolished so they can widen the road! I'm SO engrossed by this card. I hope I can solve the mystery. Thanks again.

[rojash]

I think it's a shot of the last time Toyota tested the brakes of one of their models before releasing it for sale.