What product was advertised in a UK TV advert featuring 1970's John Travolta type in a nightclub meetinghis good looking girlfriend who lights a match from under her armpits
I think the ad you are talking about, had the man lighting matches on his stubble. But then he uses a new shaving gel and so his face goes smooth. He tries to light a match on his face but fails, and the joke was his girlfriend casually taking the match and striking it under her arm. I think it was for Lynx shaving gel.