You can load the Amazon Prime App onto your FireStick.
I have had a month Amazon Prime trial and watched all Amazon’s Football for free on my FireStick.
Thanks Sunk, but I don't really have a need for the Fire Stick anymore. I think I'll put it in daughters room so that she can watch Netflix on her telly whilst she's at home from uni.
Sky and Amazon have done a deal whereby the Amazon App is available on SkyQ, and the Now TV App can be loaded onto the FireStick. In both instances, you have to buy a subscription to either service.