Bread

[jennyjoan]

Advert for Heinz Beans sitting on bread. Anybody know what the bread is

[Mamyalynne]

I think you'd need to track down the Advertising Company and discover which bread the stylists used.

[RandyMarsh]

Post a link to the advert. I reckon we can figure it out.

[THECORBYLOON]

Unless it shows the loaf in a wrapper, how would we know?

I doubt they would show a branded loaf anyway.

[Sqad]

JJ do you really want to know what bread the Heinz Beans ad is on?

LOL...lol...why?

[dannyk13]

Advertising photographs are usually done with the article in question being an imitation.

[RandyMarsh]

we could at least rule baps out if we see the advert

[MargoTester]

https://www.heinz.co.uk/beanz/recipe/posh-beanz-on-toast/100185100001
Might have been this or thick cut bloomer loaf

[dannyk13]

Sourdough is mentioned in Margo's link, but it is possible that it wasn't bread at all.

[RandyMarsh]

Yep, that is not a bap

[Atheist]

Heinz say you should use a thick slice of sourdough bread.

[Buenchico]

As Danny indicates, food is notoriously hard to photograph (or film) in such a way that it looks really tasty. So advertising agencies have always used plenty of trickery in their shots, even before computer graphics were available. So what you see on your screen might not even really exist.

While trying to find the ad though, I came across this from Heinz's Australian marketing team. It's got a certain cute charm to it so, even though it's not actually relevant here, I'll post it anyway:

[jennyjoan]

Squad. I have had it and it is lovely. Margo I think it's sourdough too , probably get it in Lidl. Thanks for answers