ChatterBank5 mins ago
Adverts using politicians
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Are there any adverts that use politicans to sell, by maybe making fun of them or simply by using them to pursuade consumers?
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Ronald Reagan did an ad for Chesterfield cigarettes back in (I think) the 50s. This would've been before he was a politician though...does that count? A link to the advert is here:
http://www.guardian.co.uk/gall/0,8542,1233194,00.html
OK, here's a clear-cut one: Cyril Smith, the enormously rotund Liberal MP for Rochdale, featured in a famous TV advert for Access (the credit card) in the early 1980s. The card's advertising slogan was "Your flexible friend" and the ad showed him trying to touch his toes. The voiceover went something like "Nice try, Cyril, but Access is more flexible".
Jeffrey Archer (ex politician) is currently helping to advertise a gossip magazine. The advert shows him talking knowledgeably to a group of people who are hanging on to his every word. Then you see he is wearing an earpiece and you then cut to a woman, in her house, talking to him through the earpiece, about items that are in the magazine.
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