Given that 100% of people who visit their GP eventually die, it seems good marketing on the face of it. Of course at the moment I imagine there are quite a number of people who die before getting a GP's appointment so perhaps the funeral director needs to reconsider where he places his advertising.
Common practise at our A&E and Outpatients departments to have ambulance chasing solicitor's details on the back of the follow-up appointment cards. :-(
A local undertaker (a bit of a joker) painted his body collection van with the slogans "Die Now, Pay Later" (quite forward thinking for the time) and "I'll Get You In The End".
He was reprimanded by the undertakers' professional body & ordered to re-paint.
Badly paid?!
The earnings of GPs at my surgery is £52,218. Considering you never get to see them and the waiting room is always nearly empty I think they have a good thing going there.