I'm sure all of this is explained somewhere in Mark Brinkley's book, which is a brilliant purchase by the way.
As a VERY rough order of estimating, costs per square metre of floor area of the house are used to get an idea how much it might cost to construct a house. You use the EXTERNAL floor area (that means the length and width as measured along the walls on the outside).
A two-storey house has double that floor area (so cost twice as much).
I would repeat again, it is only a very rough guide - do not try and use it for pricing a job - compare competitive quotations from 3 builders for that.
Brinkley's book is much cleverer then that, as it starts to break down costs for different types of construction and finish.
Metres cubed makes no sense at all for what you are trying to rough cost. For example, concrete is priced per cubic metre, but that is used when you are trying to estimate costs to a much higher level of accuracy.