Was this sexist/wasnt it?

[Booldawg]

I dont know, I'm just a stupid man!

http://www.telegraph.co.uk/news/uknews/5352895 /Oven-Pride-advert-mocking-men-was-not-sexist- watchdog-rules.html

[madmaggot]

Nah, it's just funny.

[barry1010]

And true, don't you think?
We'll soon be surplus to requirements, then women will have to clean their own ovens.
http://www.dailymail.co.uk/sciencetech/article -1185056/This-WOMANS-world-Men-face-mass-extin ction-male-genes-dying-out.html

[Booldawg]

Love this quote from the DM article;

'But all is not lost. She said men may follow the path of a type of rodent which still manages to reproduce despite not having the vital genes that make up the Y chromosome.'

That would explain alot!

[Whickerman]

course not. It's only sexist if a woman's offended...

Can't wait for a Black&Decker workmate ad where it's marketed as so easy to use even a girly woman can do it. Obviously no one could take offense at that, could they?

[madmaggot]

No-one believes that men are not able to do these jobs - just that they choose not to.

Just as women are well able to do mechanical/building/etc jobs - but they choose not to.

Generalisations and there are exceptions of course but why do something that you don't enjoy and are not good at if you don't have to.

Within a partnership/marriage it's up to both to settle to an agreement as to who usually does what and which jobs will be shared.

[ludwig]

Yes it is sexist, - against women.
What they're saying is 'OK ladies, let's all have a giggle at the silly men, so then you can go out and feel good about buying our oven cleaner and get on with cleaning the oven which you're naturally brilliant at and men clearly aren't. Men are obviously supposed to be off working in an office or doing some other man type things, and are obviously hopeless at ironing, operating a washing machine or doing other ladies work, bless them'

[Razzle09]

Yes of course if was sexist.........as is your comment "I'm just a stupid man" Not all men are just stupid; many are capable of much more than stupidity!!lol as are women. :-)

[ludwig]

..if they really wanted to make some kind of pro-woman point about gender roles they'd have a straight ad featuring a man just getting on with cleaning the oven, and doing it well, without complaining or behaving like a childish useless cretin, and without any hint that what we were looking at was something that breaches the laws of nature.

[madmaggot]

Sad thing is: that oven pride is great!

You don't have to clean the oven, with this you just put the shelves etc into the bag with the product, leave it overnight and swill it off!

So simple - a trained monkey could do it.

Or even a person who has much better things to do with their time than to clean ovens!!

[khoey]

yes it is sexiest i know a guy that is very domesticated
and can clean the house untill it sparkles mind you he does have a fetish for pink buckets,lol

[madmaggot]

Seems as if it hit a nerve with some anyway! lol

[Hazel104]

Yes I do think its sexist and is becoming a trend in advertising to portray men in a how stupid are they?' light - and it really grinds my gears!

If this was reversed there would be uproar and rightly so. To me this just completely negates the whole equality argument and is hypocritical of women to start turning the tables like this.

[anotheoldgit]

Yes I also get fed up with this belittlement of men.

But then don't the advertisers patronise Women, when it comes to them advertising frivolous things? These are targeted at Women because they know men are not gullible enough to buy them.

[Booldawg]

I've noticed the trend over the last few years as well Hazel. Using sexual imagery has long been the prop used to reel men towards a product. Advertising agencies will use whatever they feel is important towards its intended audience.

I guess with men its sex and with women its the need to feel they have one over on men after years of male superiority.