Boilerjuice is no longer owned by DCC or GB Ils it was sold back to the original owner. However, If anybody really believes all the hype about Boilerjuice being independent from today... think on.
Paul Ward has bought back the company, but clearly to make it work he also has to service existing customers, 90% of which are distributors owned by.... and you've guessed it DCC and GB Oils. So he will still be in the pocket of the Irish puppeteers.
I have no doubt that Paul Ward will not want to bite of the hand that has fed him for the last 3 years and brought him back from the brink of bankruptcy. He really did nearly lose his house!
So with that in mind, I am sure he will be not be severing loyalties with the enemy within. He will be very proactive in trying to gain new business.
The industry has a long memory and won't be rushing to sign up with him given all the bad publicity. Boilerjuice effectively damaged the industry's reputation and dragged every good hard working distributor down to their depths last winter.
Anyway, why would a supplier want to increase prices to pay up to 5 ppl in commissions effectively to a broker that has no real industry experience and still retain the same profit margin? When he can go and get it himself... if he wants to.
Consumers are more savvy than ever especially after the detrimental publicity surrounding boilerjuice early this year and payback is a wonderful thing even if un-Christian like.
The whole boilerjuice business model whilst clever in as much as "let's rip customers and suppliers off at the same time" shows a nievity beyond belief and a total lack of respect for the heating oil industry.