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pricing

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bubbly2000 | 09:21 Sun 15th Apr 2012 | Civil
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Not sure if this is in the right section. If an item is marked up at a price then when you get to the checkout they say its been marked up incorrectly, it's actually a higher price, am I correct in saying that they do not have to sell at marked up price.
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No shopkeeper is obliged to sell to you at an advertised price - the price in the window doesn't have to be what they charge you. In practice though, many shops will let you have the item for the lower price. I bought some beer recently where the shelf and till prices were different, I got a refund of the difference.
yeh they can sell at whatvere price they choose, regardless of marked price...but some will honour it as a gesture if its not hugely cheaper
There is no obligation to sell but it is an offence under the Consumer Protection Act 1987 to give a misleading price.
I'm sure I remember something similar to this being on TV.

If my memory is correct if they spot the mistake before they sell it to you, then they are not obliged to sell it at the lower price, as it's a mistake. If, however, they ring it through the till and you pay for it and then they spot the mistake - it's too late as a contract has been entered into and they are legally obliged to let you have it.
I can't remember what the programme was called - I'm sure a google search on this would bring something up, but I'm in a rush at the mo ......
as soon as you have exchanged the cash the item is your property so yes they would be able to change it then
When this happened to me recently the shopkeeper told me that I had to pay the full price, even though it was lablled cheaper on the shelf. All she said was "its a mistake, put it back if you don't want it". I felt like dragging her over the counter, she was so rude and I was enfuriated, she didn't even apologise for any misunderstanding AND second before she had charged a teenager 59p for a can of pop that CLEARLY said 39p preprinted on the can....

I have just realised Im still cross about this ... LOL!
that's what happened to me, mandi, but Morrisons refunded the difference as the shelf label was wrong.
It is against the law for a trader to deliberately give misleading or wrong prices, and they can be prosecuted for doing this.

However, if the price of a product is just simply wrongly labelled you don't automatically get to buy it for that price. For example, if a TV worth £599 has accidentally been labelled as £5.99 you don't, unfortunately, have a right to buy it for £5.99.
A retailer's right to refuse to sell

When a retailer displays a product for sale, legally it is giving you 'an invitation to treat', which means it is inviting you to make an offer to buy. The retailer can refuse that offer if it decides that it doesn't want to sell you the goods. To have a legally-binding contract the retailer must have accepted your offer to buy. So your rights depend on where in the sale process you are.

Read more: http://www.which.co.u...rights/#ixzz1s7kTudcN
Consumer Champions Which?
Under Creative Commons License: Attribution Non-Commercial


Just taken the above off the which site.
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Thankyou everyone, that has settled an argument, and as usual, I was right..lol
Asda must make a huge profit from advertising things as discounted or "roll back" but not updating their tills/bar codes to match. I'm forever at customer services getting a refund of the difference as a point of principle now! sometimes you just buy something because its on offer, not because you need it that week, and then you leave the store and realise they charged you full price - always seems to be in their favour too - I've never gone to pay full price for something and checked the receipt to find it was cheaper than the shelf price.....funny that eh? x
As has been said a shopkeeper does not have to sell at an incorrect (or correct) price.The price shown correct or incorrect is only an invitation to treat, the contract is made when you both agree and there is a consideration.
"... it is an offence under the Consumer Protection Act 1987 to give a misleading price."

That provision of the Consumer Protection Act 1987 - Part III Misleading Price Indications - has been repealed and superseded by the Consumer Protection from Unfair Trading Regulations 2008.
Even a price display with the words "Special Offer" is not a legal offer, merely an invitation for you to make an offer.

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