Items Getting Smaller

[ianmonger]

Last year McVities reduced the size of there ginger biscuits.
I now notice Andrex have reduced the width of classic quilt toilet rolls by 3mm.Still the same price. Trifling items but why?
I wonder if any other ABs have noticed any other cuts.

[douglas9401]

There's one thing in particular that continues to get smaller as the years pass, but that's another story. :-)

[Dagman]

Most if not all confectionery is smaller or made up of lighter ingredients eg Mars bar, used to have thicker chocolate and toffee inside, more like a milky way now, and the wrappers are the same size as before so we see a large product before we open it. Also some chocolate bars segments have taken new shapes, what they've done really is to shave off the edges and fool us. Rip off Britain comes to mind.

[BlackadderV]

On the same theme, one of the curses of modern shopping is that almost everything comes pre-packed in quantities that you neither want nor need. How long is it since you could walk into a shop and buy two eggs? People living on their own are wilfully exploited. I throw away more than I eat. Not so long ago I went to Greggs to buy half a dozen bread buns, only to be told that they only had dozens left. The shop was due to close in 5 minutes so the buns would have ended up in the garbage, but would she budge? Not likely! " I can't break a packet, against company policy."

[Maydup]

Its a marketing strategy to soak up the cost of inflation and production by reducing the product size rather than increase prices. If we had to pay for the continuous increases in minimum wage, compulsory pension contributions and high overheads we'd have all given up chocolates and biscuits by now and they know that. Instead they keep us buying a little bit less of what we fancy for not very much more money.

[FrogNog]

Go to the shop and ask for 20 of your favourite cheap ciggies. Mostly you'll get 19 or 18.

[tonyav]

I remember them using that ploy with the ciggie machines, FrogNog.

[FrogNog]

Yeah Tonyav. It's endemic now.

[tonyav]

Glad I roll my own then, FrogNog.

[gingejbee]

I was wondering when "rip off Britain" would be mentioned...this down-sizing happens everywhere, instead of increasing the price. It's fair and legitimate as long as the weight/number is stated. Quit moaning!

[Everhelpful]

Best answer must go to "Talbot",brilliant.!!!!!!!!!

[FrogNog]

Who's moaning? Speak for yourself! :p

[tamborine]

Tin foil rolls used to be 25m in poundland, now theyre only 5m for £1.

[janbee]

It's strange, McVities bikkies are getting smaller so why is my butt getting bigger?