There's an article today in the Daily Mail comparing own brand foodstuffs to branded ones. Apparently half the stuff sold in Asda is their own brand.
I've not tried all the ones they mention but have in the past tried a few and to be honest I wasn't very impressed in the main. The only two I can think of which I did like were laundry liquid....I'll buy any as I cant tell the difference, and mayo from Aldi. Someone here once recommended Aldi baked beans but I found them awful.
Have you tried many own brand things, what did you make of them?