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lhp1224 | 04:46 Mon 16th Nov 2009 | Law
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You have just been offered a lucrative position as Account Manager for a well-known tobacco company. The remuneration is 30% higher than your previous job and also include incentives and bonuses. You are expected to develop a strategy which is going to target people below 30 years of age and drive sales for this demographic. You are fully aware of the medical facts surrounding the harmful effect of tobacco including its addictive qualities. BUT you are very ambitious.
1. What decision would you identify as best for both your short and long term interests?
2. Support your decision by detailing why it is the best decision.
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No, it's some sort of academic assignment. Nevertheless the answer is the same - just get on with it.
We don't generally other people's homework on this site.

PS To successfully hide this, one needs to change the wording a bit so it sounds as if you said it - not just copied it straight off the exam paper.
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that's really weird, i never applied for a new job!
however, my boss has been annoying me a bit lately, and with 30% more money i'd definately be tempted. Can you tell me where you'd expect me to work from because i dont want to work more that 10 mins away from home really ....

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