Almost all the TV I watch is recorded, so I hardly ever see ads.
Although, over the last four weeks or so, I have been re-watching Hills Street Blues on catch-up, and you can;t fast forward through the ads on that like you can with recorded progs.
I am up to Episode Seventy-Five, and I am having to mute the ads, because if I hear that brass band playing Fairy Tale Of New York one more time, I will do damage!!!
Mind you, after tomorrow, all the Christmas ads will be gone, so it will get better.