Do We Have Too Much Choice In Shops

[emmie]

or is that the point, one has the freedom to choose...
i went online to book my roughly weekly shop and put in
shampoo and nearly 200 variants came up.

[hc4361]

A while back I read about a Russian official visiting the UK for the first time. He went to a supermarket and stood in the aisle crying because the was overwhelmed at the choices available and the sheer amount of dog food at a time when Russian supermarkets were empty.
There is too much choice, unless you shop at Aldi where there is too little choice.

[wolf63]

I've just tried Tesco.com and put 'cat food' in the search box. There are 570 different cat foods.

Shopping can give you a headache.

[Mamyalynne]

It's annoying when a store stops selling your preferred choice or the manufacturer discontinues it but usually a search works for me on Tesco.

[diddlydo]

I've only shopped online twice and both times drove me nuts - Waitrose delivered my Xmas order without the turkey and Sainsburys made substitutions that only an idiot could imagine.

[ummmm]

You can click on 'do not substitute'

[hc4361]

I have never had a problem with Ocado online shopping. Superb service

[Vagus]

I love choice.
You want to go to Cuba where there’s little or no choice, little or no stock, it makes you grateful for our supermarkets.