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cost of online advertising?

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Lucy_Lulu | 16:33 Thu 30th Nov 2006 | Technology
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If I set-up a website how could I work out potential advertising revenue? Is it based on number of demographic, number of visitors, page impressions? Help...I'm very confused! :-)
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Avatar Image Lucy_Lulu
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Thank you. I have found CPT or CPM on wikipedia too.

http://en.wikipedia.org/wiki/Cost_Per_Impressi on

http://en.wikipedia.org/wiki/Cost_per_thousand
08:03 Fri 01st Dec 2006
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