ChatterBank2 mins ago
Do Adverts Actually Work?
I was wondering does Adverts actually sell the product they are trying to sell?
I can honestly say hand on heart, I don't think I have ever bought something I have seen on the tele. I'm more likely to try something if I see it in a shop.
I tend to shut off when Ads are on as they are quite intrusive and get in the way of what I or we we're already glued to watching. So by the time they roll out the Ads I've already shut off.
I understand they contribute towards the programmes I watch, but in some cases the Ads come on every 10 minutes.
Of course it depends on the channel. Parter likes watching the Ghost stuff on Really or DMAX, but she gets annoyed that the Ads are every 10 to 12 minutes.
Surely there should be tighter regulations on this if it ruins your viewing pleasure.
But back to my original question, do we really purchase something based on the Ads?
Answers
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From what I have observed the regulations are stipulated a lot less than say ITV.
The channel DMAX for example seems to cut for Ads every 10 minutes or so, resulting in what you tuned into a much shorter program if you edited out the Ads.
Which brings me nicely onto your other comment.
I used to record shows purely to enable me to fast forward through the Ads, but I use a BT TV box, and they have clamped down on being able to fast forward through the Ads, so if you try this, it flags up a message telling me I am not allowed to fast forward on this channel, but its slowly spreading apon more and more channels each time I do this.
So it seems we are stuck with Ads no matter what.
ladybirder,
This is the mistake I make countless times, I will kill time during Ads and do something else like go on my computer or something, and lose track of time and miss the rest of what I was watching.
I will do anything rather than sit Ads, because most of them we have seen thousands of times anyway, well actually tell a lie, I don't because thats when I shut off my mind or do something else.