There seems a heck of a lot of Brexit supporters who normally vote Tory but who are sick of the lack of progress re NI and border control who effectively only have Reform to switch their vote to. Add on Brexit supporting Labour voters who feel neither main parties are interested in ensuring true independence for our nation and one might find Reform gathers...
That Guardian article is interesting. It certainly doesn't support the OPs statement that they streaking ahead.
Rather it shows that a small trickle towards them could have a large effect on results.
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